August 15, 2012: A significant first in Dubai, Reel Cinemas at The Dubai Mall, managed by Emaar Retail, will usher in the Eid Al Fitr celebrations with 24-hour screenings of major blockbuster releases.
Reel Cinemas
Featuring box office-dominating films such as The Dark Knight Rises, Brave 3D, and Ek Tha Tiger, among others, Reel Cinemas’ roster of films will encompass the summer’s most highly anticipated blockbusters.
Gordon Kirk, General Manager of Reel Cinemas, said: "We are further enhancing the experience of visitors this Eid with a repertoire of films that mark the ideal way to bid goodbye to the summer. The 24-hour screenings will continue to enhance Reel Cinemas' appeal as the premium leisure destination for visitors and families alike."
As part of its 'Summer Specials,' Reel Cinemas provided visitors with the opportunity to watch some of the most prominent films from the past year during Ramadan, including Sherlock Holmes – A Game of Shadows and The Dark Knight.
Moviegoers can book their tickets online at www.reelcinemas.ae or through the Reel Cinemas' iPhone and Android applications. Additionally, visitors can also purchase their movie tickets at the kiosks located at the entrance of Reel Cinemas at The Dubai Mall.
Reel Cinemas at The Dubai Mall can seat over 2,800 people across its 22 halls and has two lobby lounges that can be accessed directly from a dedicated car park. The unique features of the cinemas include marble-clad service counters, signature designer furniture and ambient lighting.
The Picturehouse is a dedicated screen for arthouse movies – the first of its kind initiative in the region – while the Platinum Movie Suites redefine the concept of luxury with personalised service as well as offering a superb venue to host private screenings.
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