Sunday, April 21, 2013

Emaar unveils exclusive 'Sky Collection' of luxury serviced homes in The Address Residence Fountain Views

April 21, 2013: Following overwhelming sales response to The Address Residence Fountain Views, the first exclusive serviced apartments project in Downtown Dubai, Emaar Properties is now offering discerning customers the privilege of owning spacious homes within the limited 'Sky Collection' in the towers.

Limited spacious, fully furnished, luxury residences are part of the 'Sky Collection,' all of them on the highest levels of the 60-storey towers, located in the heart of Downtown Dubai, next to The Dubai Mall and overlooking Burj Khalifa and The Dubai Fountain. The residences will be serviced by The Address Hotels + Resorts, Emaar's own hotel brand, assuring guests of the highest standards in service.
The Sky Collection residences are set apart by premium finishes and amenities that suit the lifestyle of connoisseurs and spacious terraces for sweeping views of the city and the Arabian Gulf. Customers can choose from 3 and 4-bedroom apartments, 3 and 4-bedroom duplex apartments and 4-bedroom penthouses that range in area from over 2,000 sq ft to more than 17,000 sq ft, including expansive suite and balcony areas.
Potential investors can apply by filling out an online application at Selected customers will be invited for a private preview and sale, with Emaar contacting them directly.
Ahmad Al Matrooshi, Managing Director, Emaar Properties, said: 'The Sky Collection at The Address Residence Fountain Views is for discerning customers who value an unmatched luxury lifestyle in one of the most sought-after destinations in Dubai. Every aspect of the residences, from their location on the highest levels, to the finishes and amenities are immaculately planned and executed to meet the highest standards customers expect from a premium serviced residence.'
He added: 'Ideal for families as first-homes and for international business and leisure visitors looking for a second home or extended stays in Dubai, the Sky Collection will serve as a valuable investment proposition. In addition to the opportunity to be part of a vibrant community, the rental pool facility offered by The Address Hotels + Resorts will also assure long-term rental yields for the investors.'
An integral part of the expansion of The Dubai Mall, The Address Residence Fountain Views is directly linked to the world's largest shopping and entertainment destination through the metro link.
Emaar had earlier unveiled a Sky Collection within The Address The BLVD, which received strong response from investors in Dubai and international markets. Recently, Emaar also launched Mira townhouses in Reem and The Address Residence Sky View in Downtown Dubai, which too recorded overwhelming response. Emaar's newest project launch is Burj Vista, differentiated by luxury residences with lavish terraces that open to uninterrupted, front-seat views of the city's skyline.
Described as 'The Centre of Now,' Downtown Dubai's various attractions serve as a magnet to attract investors. The 'most prestigious square kilometre on earth' it is a thriving mixed-use community with world-class hotels, shopping malls, must-visit tourist attractions and landscaped gardens and the 3.5 km boulevard dotted with sculptures by world-renowned artists.

Monday, April 15, 2013

Emaar launches 2 towers in Downtown, offers 1,2 and 3-bedroom flats; sale on April 17

20-storey and 65-storey towers will house 120 and 520 luxury apartments, respectively

After selling out three-bedroom town houses in Mira development on Saturday, Emaar Properties has announced launch of two towers, comprising 640 apartments, in Downtown Dubai.
Burj Vista
Located on Mohammed Bin Rashid Boulevard, Burj Vista consists of two identically designed towers, one 20 storey high and the other at 65 storey, with 120 and 520 luxury apartments, respectively.
Burj Vista will have lavish terraces that open to uninterrupted, front-seat views of the city’s skyline, The Dubai Fountain and the wider Downtown Dubai neighbourhood. The spacious front terraces wrap around in a distinct staggered honeycomb pattern that makes the project a modern marvel in urban architecture.
Customers can register online for 1, 2, and 3-bedroom apartments in Burj Vista from 10am, Wednesday, April 17, 2013, at The sales event will commence at 9am on Saturday, April 20, on a first-registered, first-served basis at the Emaar Sales Centre in Emaar Square, Downtown Dubai.
Ahmad Al Matrooshi, Managing Director, Emaar Properties, said: “Burj Vista is an architectural tribute to the iconic Burj Khalifa. It brings the unmatched combination of a spectacular location, elegant architecture, panoramic views and a more sustainable way of living with the unique design promoting energy use efficiency. Burj Vista will be an ideal first or second home for the discerning, who cherish a modern lifestyle in Dubai’s most vibrant community.”
Other amenities include a fully-equipped gymnasium, children’s play areas, multimedia hall, business centre, play room, lounge areas, swimming pool and kid’s pool, badminton and half a basketball court, relaxing reading areas and lushly landscaped areas.
Recently, Emaar launched Mira townhouses in Reem, and The Address The BLVD, The Address Residence Fountain Views and The Address Residence Sky View in Downtown Dubai. All the project launches recorded overwhelming response, the developer said.

Monday, April 8, 2013

Emaar Properties redefines leisurely living with Mira townhouses in Reem, a modern desert oasis

Dubai, UAE,April 8, 2013: The soothing charm of the desert oasis gets a brand-new interpretation in Reem, the newest project by global property developer Emaar Properties PJSC.

A full-fledged lifestyle community focused on leisure, Reem marks the first time that a gated community in Dubai will feature an exclusive desert botanical park, camping facilities, sand surfing and camel riding trails, go karting track, dune buggies, rock climbing wall and a skate park. Anchored by a sweeping central park, the mega-development will also feature interactive fountains, walkways and a centrepiece water feature.
Adding to the convenience of residents are mosques, a central park, retail plaza, residents' club, restaurants & cafes, nurseries & primary schools, dedicated jogging & bicycle paths, a cricket pitch & several football fields, a miniature golf course and an amphitheatre outdoor cinema – all set within the neighbourhood.
Reem will feature several residential communities to be unveiled in phases. Emaar is now launching Mira, the first residential project in Reem, to have only 188 Mediterranean-style townhouses in various distinct types with prices starting at AED 988,888 for three-bedroom residences. Sale will commence on April 13, 2013, at the Emaar Sales Centre in Emaar Square, Downtown Dubai, on a first-come, first-served basis. Potential customers are requested to be on-site for registration at 7am.
Located next to the Arabian Ranches extension, Reem is conveniently situated at the cross-roads of Al Qudra and Emirates Road. It is also in close proximity to the Arabian Ranches Golf Club, Dubai Polo & Equestrian Club and Global Village, and just over 20 minutes from Downtown Dubai and the Dubai International Airport.
Ahmad Al Matrooshi, Managing Director, Emaar Properties, said: 'We are giving a new interpretation to leisurely lifestyle with Reem, which meets the growing demand for villas and townhouses in Dubai. Every aspect of Reem has been carefully designed to offer an unprecedented lifestyle ambience that draws on the soothing comfort of traditional desert oasis.'

He added: 'Ideal for families seeking a relaxed environment, away from the bustle of the city, Reem will be a tranquil setting where residents can enjoy the thrills of the desert including buggy rides and camping. The distinguishing feature of Reem is its landscaping that places equal emphasis on greenery and sandy desert scape. Reem is inspired by nature, and is envisaged to be a much sought-after community with its promise of a refreshing lifestyle. Mira will be the first of many similar exclusive residential communities to be developed in phases within Reem.'
The three bedroom Mira townhouses are designed to the highest standards with a focus on spacious comfort. The townhouses reflect the world-class communities developed by Emaar in Dubai. All the houses will have spacious balconies, modern fittings and fixtures, driveways and courtyards. Emaar is currently launching the first phase of the project, with the homes scheduled for hand-over in 2016.
Reem is the latest addition to the portfolio of residential project launches by Emaar in Dubai this year. It follows overwhelming customer response to the launch of The Address Residence Sky View, The Address Residence Fountain Views I and II and The Address The BLVD, all in Downtown Dubai. Emaar has also launched CASA, a stunning Moroccan-style villa community, as part of its Arabian Ranches extension.
For more details on Reem, please call toll-free 800-EMAAR (36227) or log on to